Customer loyalty program for Bob's stores where customers can register and have access to discount coupons at Bob's stores.
We developed the entire backend for the Bobs Fã coupon program, integrated with Degust (Linx) for the availability and validation of coupons, participating stores and promotions.
As for Jul/18, the Bob's Fã program has more than 5MM registered clients and an average 1MM active clients and 1,5MM coupons every month.
With an advanced management structure for promotions and products it became possible to generate coupons for registered customers with geographic targets and several other customization options.
Project developed in PHP / MySQL with Zend Framework and Apigility. The site also features a RESTFul API for CRM integration, mobile application and partner companies.